the fashion feed - episode 79 - selling 1 collection for 1 year with celia @ junk london
Celia @ Junk LDN spent most of her 20’s travelling Asia & Australia spending many months living & working in little bars across Cambodian beaches for local families. It was here she began to see first hand the effects of plastic waste on the ocean
After learning that the fast fashion brands she had been buying her bikinis from were exploiting their workers & destroying the nature she loved so much, she decided to start her own swimwear brand. One that was ethical & planet - friendly but still colourful & tons of fun!
Being able to support a developing country was close to Celia’s heart after her time spent in Asia. After visiting Bali several times, she found the perfect factory that treated their workers well & specialised in eco - friendly fabrics made from recycled bottles and fishing nets
Together they have created a playful beachwear brand that doesn’t harm the planet
Celia Harper
@junkldn
In this episode we discuss :
Celia’s first launch of swimwear during a worldwide pandemic & travel restrictions
How the launch felt behind the scenes vs online
The power of your language when talking about your brand in a negative or positive way
What kept Celia motivated in the height of winter
links mentioned in the episode
You can keep in touch with Celia via the links below:
https://www.instagram.com/junkldn
listen
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contact me
If you’d like to find out more about working together on your brand, click here