the fashion feed - episode 49 - how pr can grow your fashion business with lucy werner
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 49 - how pr can grow your fashion business with lucy werner

Lucy is a PR expert, author, teacher & founder of ‘The Wern’. She set up her business in 2015 because she was completely disillusioned by how traditional agencies weren’t servicing the independents in the way they needed.

Today, The Wern is a PR & design shop for startups, entrepreneurs and independent brands. The business is split across products, events, courses, coaching and an affordable agency. In the last six years, Lucy has worked with hundred of entrepreneurs including Jimmy’s Iced Coffee & The Marshmallowist.

She uses her own profile to demonstrate how you can do your own publicity without spending a fortune on a big London agency.

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the fashion feed - episode 48 - 2021 trend predictions with fashion forecaster eve gardiner
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 48 - 2021 trend predictions with fashion forecaster eve gardiner

After reposting one of Eve’s images on my stories, we struck up a convo in the DM’s and instantly hit it off!

As a trend forecaster and innovative knitwear designer, Eve drives to inspire, create and push for change in the fashion industry. Working with leading UK brands, she has experience in all areas of the design process:

  • // reporting future macro influences

  • // building innovative trend concepts

  • // researching sustainable design innovations

  • // creating new materials, shapes and knitwear silhouettes

  • // designing fashion-forward knitwear ranges

She’s now based in the creative hub of Berlin after having spent most of her design career in London. Her creative and lateral thinking stretches beyond the fashion industry, as she explores inspiration from art, history, interiors, lifestyle and more.

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the fashion feed - episode 47 - wtf is a tech pack?! with fashion designer lottie woods
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 47 - wtf is a tech pack?! with fashion designer lottie woods

After graduating from Nottingham Trent Uni in Fashion Design, she moved to London to pursue her career as a designer. After seven years of honing her craft and learning through working within well-respected suppliers, she felt ready to offer my skills as a freelancer.

She’s designed multi-products and graphics for many commercial brands, Topshop, Miss Selfridge, George Asda, and Primark, to name a few. Now, she helps others bridge the gap between initial ideas to finalised garments.

She’s always had a passion for designing with customers in mind. It is more than trends, it’s about problem solving, attention to detail and understanding how to create fit for purpose garments and of course with sustainability in mind.

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the fashion feed - episode 45 - manifesting what you want with claire @ archive12
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 45 - manifesting what you want with claire @ archive12

Claire @ Archive 12 and I have been chatting in the dm’s for months (maybe even years actually!) so when she asked to come on the podcast to talk about manifestation, it was a big fat YES! I’m a relative newbie to the world of manifesting and find it absolutely fascinating. Even though there is still a little bit of scepticism there’s definitely things in my life that have no other other explanation other than magic!

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the fashion feed - episode 43 - building a new brand with your best friend - @shopfleuri
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 43 - building a new brand with your best friend - @shopfleuri

Hilary & Kirsten reached out to me on instagram to come on the podcast & wanted to discuss building a new brand with your best friend which really caught my attention!

Fleuri was born in the heart of Los Angeles by Hilary & Kirsten who worked together at the same fashion company. One had a knack for business while the other was skilled in design, but their shared passion was collecting timeless jewellery pieces.

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the fashion feed - episode 42 - creating window displays with katie brew
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 42 - creating window displays with katie brew

Katie and I went to uni together to study fashion retail buying but our careers have gone in different directions! I thought it would be fun to speak to Katie and share her story about how she left buying and transferred to a completely different role! Katie is actually living in Germany at the moment as she works for a large retailer out there (we can’t name it otherwise she has to fill in loads of boring paperwork and tbh she cba!) haha!

Her stories that she shares in this episode are so honest & I’m super grateful to her for that! I know that whenever she says ‘for example’ that its actually something that she’s had to do for a wacky boss or client!

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the fashion feed - episode 37 - olivia rose the label on selling out, selfridges & tiktok
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 37 - olivia rose the label on selling out, selfridges & tiktok

I’m sure lots of you already know, follow & love Olivia Rose The Label; her brand has grown so quickly & has a serious cult following online.

Olivia hand makes everything from her studio in Scotland after being inspired to sew by her grandma Beryl. Fast forward a few years and she has to close her shop on a regular basis due to it being so popular!

Olivia was approached by a buyer in Selfridges & asked me to accompany her to the meeting & it was a roaring success! We’ve stayed in touch since and absolutely loved interviewing her

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the fashion feed - episode 36 - "humanity is always on brand" with rhea cartwright
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 36 - "humanity is always on brand" with rhea cartwright

It took me circa 4 seconds to know who I wanted to discuss the topic of social injustice with on the podcast - Rhea Cartwright

Rhea & I met last year for a 1-1 session making a plan on how she was going to leave her 9-5 … fast forward a year and she’s writing for publications such as Refinery29 & Dazed

Rhea was so kind to make herself available at short notice to discuss the topic in detail; she shares her views on how the fashion industry has reacted to the death of George Floyd and the topic of racism which has been an issue in the industry for years.

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the fashion feed - episode 35 - killer copy tips by fashion writer katie ramsingh
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 35 - killer copy tips by fashion writer katie ramsingh

As alot of my previous guests, Katie and I met on instagram and hit it off straight away in the DM’s!

She is a copywriter helping fashion and beauty brands to succeed by getting their content spot on.

Katie began her career in fashion journalism and whilst it was fun attending press days and eating tiny fashion week canapés, she was itching to get out and explore the world, so packed in the 9-5 and went to live in the rainforests of borneo for a bit.

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the fashion feed - episode 31 - kool & konscious - an ethical fashion online marketplace
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 31 - kool & konscious - an ethical fashion online marketplace

Eva and Bory are the co-founders of online marketplace Kool & Konscious & I first met them at The Drapers Sustainable Fashion Conference

KK aims to eliminate the environmental and moral footprint of the fashion industry by providing access to the world’s largest selection of sustainable and ethically sourced products gathered in a well-curated, operationally excellent and technologically advanced marketplace.

A fashion-tech entrepreneur passionate to eliminate the environmental and moral footprint of the fashion industry through facilitating the transition towards a circular fashion economy.

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the fashion feed - episode 30 - hosting a podcast & how coronavirus has affected the fashion industry with @fashionoriginatorspodcast
podcast interviews Elizabeth Stiles podcast interviews Elizabeth Stiles

the fashion feed - episode 30 - hosting a podcast & how coronavirus has affected the fashion industry with @fashionoriginatorspodcast

Stephanie is the first person I connected with once I took the leap into consulting and asked to be a guest on her podcast - I was genuiinely shocked when she said yes because her guests have been INSANE! (The founder of Lulu Lemon & the founder of AntiBad to name a few!)

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