Back at the start of 2020 I began working with Vivien & I loved that she had some big dreams of where she wanted to take her UK made slow fashion brand inspired by 90’s/00s fashion. Alot has happened since then & I don’t think either of us could have predicted how quickly the brand grew

Vivien had been dreaming of creating her own clothing label ever since she opened up her Depop shop when she was just 15 and has been sourcing and selling items ever since. It’s such a clever way to start because you get a good idea of what your customer likes and what sells well before you even start designing!

Vivien always found ideal pieces that weren’t her size or they were just not the item she envisioned , so she decided to alter the items to her own style. The essence of VIVI WEI grew from her love for finding 90’s/00s style clothing and how there isn’t a slow fashion brand that emulates that perfect Y2K look that is so rare to find.

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I’m sure lots of you already know my guest today but if not, let me tell you about alice Benham!

After leaving school, Alice worked as a self employed social media manager but very quickly realised it wasn’t what she wanted to do long term! So she re-launched as a Digital Marketing Coach and made it her mission to work in a more sustainable way by empowering clients with her expertise, insight and accountability, rather than doing it for them.

She hosts a podcast called Starting The Conversation & was actually pivotal in helping me get this podcast off the ground! Alice also hosts workshops, courses & retreats for her clients in the digital marketing space so make sure you give her a follow!

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A South London Makers Market was created by twin sisters Olivia and Daisy Tinker in December 2019. After hosting two incredibly successful real life markets in Crystal Palace, they pivoted online just one week after lockdown hit and have since hosted 14 online markets!

Daisy and Olivia set-up A South London Makers Market as a way to channel their passion for shopping small and highlight amazing creative talent in South London. Having lived in South London for the past decade, they both wanted to highlight these brands to more local people

The market has been a valuable lifeline for many of these small businesses, who often make most of their sales at real life market events. It has single-handedly kept many of these businesses afloat; offering them a creative, and lockdown-safe, way to sell their handmade products to a huge audience of international customers.

Daisy and Olivia now channel their (almost!) two decades’ retail experience into helping small businesses succeed; using their unrivaled knowledge to propel small businesses forward, which is something they both feel incredibly passionate about

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Michelle is a health and wellness coach who is actually my sister in law! I asked her on to the podcast because she is one of the calmest, kindest people I know - who better to invite on to give us some advice on dealing with stress?! As we were recording and releasing this episode we’re mid way through lockdown number 2 so I hope it’s good timing if you are struggling with your mindset

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Kate Hills is the founder of Make it British, a platform to help UK manufacturers and British-made brands find more customers.

Founded in April 2011 as a way of supporting British brands that manufacture their products in the UK, Make it British originally started as a blog, but has now grown to include a British brands directory as well as features on British craftsmanship and a resource for designers wanting to find manufacturers to make their products.

Kate also runs the manufacturing trade show Make it British Live! which attracts over 5,000 visitors from 17 different countries, all looking to make their products in the UK.

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This episode is based on an IGTV episode I did & updated it with some new lessons I learnt this year! It was actually really good to go back and take some of my own advice again! lol

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This is something I’m asked about in most 1:1 client sessions so I wanted to share some quick tips on how I use hashtags to grow my account!

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Lucy is a PR expert, author, teacher & founder of ‘The Wern’. She set up her business in 2015 because she was completely disillusioned by how traditional agencies weren’t servicing the independents in the way they needed.

Today, The Wern is a PR & design shop for startups, entrepreneurs and independent brands. The business is split across products, events, courses, coaching and an affordable agency. In the last six years, Lucy has worked with hundred of entrepreneurs including Jimmy’s Iced Coffee & The Marshmallowist.

She uses her own profile to demonstrate how you can do your own publicity without spending a fortune on a big London agency.

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After reposting one of Eve’s images on my stories, we struck up a convo in the DM’s and instantly hit it off!

As a trend forecaster and innovative knitwear designer, Eve drives to inspire, create and push for change in the fashion industry. Working with leading UK brands, she has experience in all areas of the design process:

• // reporting future macro influences

• // building innovative trend concepts

• // researching sustainable design innovations

• // creating new materials, shapes and knitwear silhouettes

• // designing fashion-forward knitwear ranges

She’s now based in the creative hub of Berlin after having spent most of her design career in London. Her creative and lateral thinking stretches beyond the fashion industry, as she explores inspiration from art, history, interiors, lifestyle and more.

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After graduating from Nottingham Trent Uni in Fashion Design, she moved to London to pursue her career as a designer. After seven years of honing her craft and learning through working within well-respected suppliers, she felt ready to offer my skills as a freelancer.

She’s designed multi-products and graphics for many commercial brands, Topshop, Miss Selfridge, George Asda, and Primark, to name a few. Now, she helps others bridge the gap between initial ideas to finalised garments.

She’s always had a passion for designing with customers in mind. It is more than trends, it’s about problem solving, attention to detail and understanding how to create fit for purpose garments and of course with sustainability in mind.

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Jen MacFarlane, otherwise known as The Money Medium, is both a money mentor and a master of the subconscious mind. I first met her through Sarah Akwisombe when she launched her Money & Manifesting course about 3 years ago & fell in love with her messages!

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Claire @ Archive 12 and I have been chatting in the dm’s for months (maybe even years actually!) so when she asked to come on the podcast to talk about manifestation, it was a big fat YES! I’m a relative newbie to the world of manifesting and find it absolutely fascinating. Even though there is still a little bit of scepticism there’s definitely things in my life that have no other other explanation other than magic!

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Hilary & Kirsten reached out to me on instagram to come on the podcast & wanted to discuss building a new brand with your best friend which really caught my attention!

Fleuri was born in the heart of Los Angeles by Hilary & Kirsten who worked together at the same fashion company. One had a knack for business while the other was skilled in design, but their shared passion was collecting timeless jewellery pieces.

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Katie and I went to uni together to study fashion retail buying but our careers have gone in different directions! I thought it would be fun to speak to Katie and share her story about how she left buying and transferred to a completely different role! Katie is actually living in Germany at the moment as she works for a large retailer out there (we can’t name it otherwise she has to fill in loads of boring paperwork and tbh she cba!) haha!

Her stories that she shares in this episode are so honest & I’m super grateful to her for that! I know that whenever she says ‘for example’ that its actually something that she’s had to do for a wacky boss or client!

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Vanessa and I met online, she’s a content creator for Instagram, YouTube & TikTok! YouTube is her priority day to day but in this episode we really focus in on TikTok because it’s growing SO quickly!

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This solo episode is me reading my article that was featured in The Delicate Rebellion magazine! I was incredibly excited when Hannah asked me to write this in my natural tone of voice and keeping it light hearted!

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